Is the vet client patient relationship broken?
21 Nov 2025
BVA Congress
Leadership and Management
,
Learning and Development
,
Practice Management
The Vet-Client-Patient-Relationship (VCPR) is seen by many as being key to client satisfaction and good patient outcomes. It is a relationship built on trust, good communication and shared understanding and responsibility, and the foundation of contextualised care. The VCPR has been highlighted as important by the RCVS and referenced in CMA reports. There are however, indications that the relationship is under strain, putting increased burdens on veterinary teams and clients. Is this assessment correct and if so how do we improve these relationships going forward?
- Understand the meaning of the 'Vet Client Patient Relationship'.
- Explore the factors that strain the Vet Client Patient Relationship.
- Discuss how to facilitate a good Vet Client Patient Relationship in your practice.
Speakers