London is home to some of the most iconic museums and galleries in the world — many of which are free. Spend a few hours soaking up some culture in the British Museum, Tate Modern, Natural History Museum or the V&A, where you can browse the permanent collections at no cost.

The tradition of ‘taking tea’ and that little bit of something between lunch and dinner is quintessentially British. Fortnum & Mason’s tranquil Diamond Jubilee Tea Salon was opened by HM The Queen and has since become a stylish destination for the most traditional of afternoon teas.

Part of the World Heritage Site, Greenwich is home to the Prime Meridian Line and the Royal Observatory. It's the home of London’s maritime history and Greenwich also offers quaint cafes, elegant restaurants, and stunning views - perfect for a quick trip that’s a stone throw away from ExCeL.

If you’ve got a head for heights, don’t miss London’s panoramic views. Once you’ve enjoyed the City from the ground, it’s a great idea to head upwards and look down on London’s many famous buildings and attractions. There are plenty of places where you can enjoy a panoramic view of the City, from rooftop bars to London’s newest landmark, The Shard.

Don’t like the tube? Take the scenic route. The River Thames flows through Central London and provides a stunning backdrop to many of the city’s top tourist attractions. River Bus services are underrated yet great ways to beat the traffic. Want a view from above? Take the Emirates Airline Cable Car to North Greenwich to connect with river services.

You’re spoilt for choice when shopping in London, from flagship stores on Oxford Street, to gifts and antiques at London’s markets. Shop in Europe’s largest urban shopping centre, minutes away from ExCeL, at Westfield Stratford, or visit an iconic department store such as Harrods or Selfridges

London is home to Buckingham Palace, Windsor Castle, and the Tower of London, all of which are packed full of interesting culture and history that you’ll be talking about long after your trip. If your fascination with British Kings and Queens isn't already underway, then visiting London is sure to start it.

Wilton’s exemplifies how East London is full of little known treasures! Tucked behind a row of 1730s houses, it is the world’s oldest surviving music hall and is still used to host a variety of shows. Have a drink in the atmospheric Mahogany Bar before taking your seat to see a play, opera or comedy act.

Now owned by Sir Ian McKellen, this tavern has stood on the same ground for 500 years. It was frequented by Samuel Pepys and Charles Dickens and is said to be the inspiration for the opening of the Dickens’s classic ‘Our Mutual Friend’.

Brick Lane is the most iconic street in East London and for good reason — the food! Whether Caribbean or Indian dishes tickle your taste buds, there’s a renowned restaurant here which can accommodate you. For Indian specialities, try out ‘Sheba’ recently voted as ‘Best curry house in the UK’.