Vets: Stay, Go or Diversify (VSGD) is an international community of veterinary professionals who support each other in pursuing fulfilling careers. Their mission is to help connect like-minded people and provide support on the journey to a successful career. They inspire with worlds of opportunities that are open to you within the clinic, in new ventures, or beyond the profession. They also showcase where a vet passport can take you, helping our group discover what’s out there, meet fellow explorers and hear from those who have successfully stayed in the clinic, left the profession or diversified their careers.
The VSGD Facebook group is a community forum of 16.5k+ members intended to provide a forum for free, independent and safe exchange of information between veterinarians considering diversification of their careers as well as for veterinarians to receive advice for how to remain satisfied in the clinic. They provide resources, development opportunities and events to help veterinary professionals thrive in practice and beyond. This includes conferences providing career support and CPD through panel discussions, small group workshops and TED-Style talks.
As a digitally based resource for the veterinary profession, they have been ideally placed to help the community through the pandemic. In addition, they have lead with three main initiatives
In partnership with 2 other online communities, led the organisation and delivered the Global Veterinary Careers Summit - across 5 time zones in North America, Europe and Australia, they delivered 4 days of career development content, including lectures, workshops, networking and self paced learning. This was delivered to over 1,000 delegates globally and gained sponsorship from global pharmaceutical, nutrition and veterinary services companies.
At the request of the Association of Veterinary Students, organised and delivered the Big Student Careers Fair. This not for profit event was delivered to 1,000 students from 64 vet schools in 24 countries with 22 hours of content. This event was driven by the lack of careers fairs at the vets schools due to the pandemic.
Launched VSGD Careers - this sister group to Vets Stay Go Diversify had been in existence for several years as a simple jobs posting and discussion group. In 2020, we evolved the group to be a paid advertising platform, leveraging the unique nature of the group and our ability to deliver engaging content for both advertisers and job candidates themselves. After 10 months, we have helped hundreds of practices effectively advertise for new staff, hosted approximately 40 Interview the Boss events and crafting company profiles. This has enabled recruitment by softening the impact of travel restrictions due to the pandemic and helped members become candidates or companies of choice in turbulent times.
Success for VSGD is fostering the career journey conversation for their members, whether they decide to stay as vets, leave the profession or diversify using their veterinary credentials. This includes reframing how they feel about veterinary work, equipping them to move jobs or careers and most importantly showcasing the opportunities available to the veterinary profession.
The VSGD community was founded as a private Facebook group 5 years ago. Since then, social media has moved on and the most recent graduates who are the next generation of VSGDers, are not native Facebook users, perhaps not even using Facebook at all. They have alternative social media preferences such as Instagram, Snapchat, TikTok and new tools. VSGD needs to engage with these new generations through other social media platforms to widen access and engagement with the community.
They will use the Community Mastermind to explore how we future-proof the VSGD community, generate inclusivity, increase the community reach and engagement and make sure that VSGD provides the services needed. For example:
Gather feedback on preferred social media platforms
Explore becoming a membership platform based community and how to achieve that
Gather feedback on tools and services that are needed for this newer generation of graduates and early in career veterinary surgeons.